Planit are an award-winning performance marketing agency focused on scale, efficiency and life-time value. We deliver highly efficient end to end campaigns with multi-channel media buying, that's supported by in house experts focused on increasing user engagement and conversion rates. 

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In our experience advertisers are busy, so lifetime value analysis is often a lower priority than pure growth. Which is why we believe that a key element of our approach is integrating with advertiser customer data to enable an early view of user engagement, financial data and churn. This ensures we can optimise on a daily basis, rather than act on instruction as and when LTV analysis occurs.

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We aim to provide our advertisers with a real time view on the return of every penny spent, from the first interaction to the lifetime of the relationship.

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"A super smart data marketing strategy, which is hard to achieve, with a focus on lifetime value is difficult to achieve in the performance marketing industry." - Judges comments, 2019 Performance Marketing Awards

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